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Haylou is a brand belonging to Dongguan Liesheng Electronic Technology. Dongguan Liesheng Electronic Technology is a subsidiary of Dongguan Hele Electronics. Hele Electronics and Liesheng Electronic are the OEM for Xiaomi’s Mi / Redmi Airdots.
Dongguan Liesheng Electronic Co., Ltd. was established in May 2015. The startup company soon secured Series A funding from Xiaomi Technology. Thereby, it became one of the earliest members of the Xiaomi Ecological Chain. Moreover, the young internet enterprise keeps flattening its management, growing to be one of the leading players in the industry of smart & sports consumables in China. Liesheng, as a provider of ODM solutions, is famous in China as well.
Corporate vision
Haylou has capabilities involving R&D, production, and marketing of Bluetooth headsets and smart wearables. It is also worth noting that the major client is Xiaomi.
They struggle to be one of the leading players in the industry of smart & sports consumables and providers for ODM solutions worldwide.
On the other hand, Liesheng aims to put technology as a catalyst for expanding business. They also have a complete R&D team providing holistic solutions based on various workout scenes for hardware, technical service, and app support. In addition, Haylou work to build a full environment for different sports scenes as a way to deliver excellent sports experiences to clients. Thanks to the complete supply chain, they have the competitive ability of cost control for production.
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